Eliminating the Manual Data Entry
Like retailers if you are running the eCommerce website separate from your point of scale (POS). You may know that isn’t a deal. When there isn’t communication between the systems problems are bound to arise. Problems like not having adequate time to manage separate systems or more prone to errors with those systems. This occurs when you duplicate your efforts by manually entering incoming online orders, adding product images with descriptions, transferring inventory and combining reports from one system to another.
It would be great if you could minimize errors and easily post products to your website with your POS with just few clicks. This makes the inventory better to manage your store and website in one place. This can be possible with your POS software assigned with advanced eCommerce integration that allows to manage your website and POS as one system. If POS is integrated with eCommerce, setting up automated purchase orders with vendors will eliminate manual workload and improves the overall restocking time.
When the minimum or a maximum level is reached in your system, you can automatically create and send POS directly to the vendor. You can even save time by automated email campaigns based on the CRM data obtained from the store and website sales. The POS and E-Commerce integration gives the complete clarity of how your customers shop and improve your promotional strategy.
You can manage your store and website inventory within one integrated POS and eCommerce solution. With real-time shared inventory for warehouse, stores and web can easily transfer merchandise from one store to another through web inventory to a store or from a store to your website.The sold items are reflected in the real time database.
Keeping track of stock levels, real – time reporting and setting up auto-replenishment helps to transfer merchandise as required.Having more than one location is beneficial as if one of the locations are running low on a specific product inter-store transfers can be done.The inventory can be replenished with the preset minimum and maximum values. The POS automatically sends PO’S for products purchased based on minimum or maximum settings.Accordingly, your vendor will fulfil your orders.All the works are done by the POS, you only need to determine the optimal inventory levels upfront.
Offering Cross-Channel Promotions
The cross- channel promotions includes expanding the customer base and increasing the sales.The importance of cross-channel messaging has a retail system to allow pricing, coupons, gift cards and loyalty rewards to be redeemed in-store and online through a solution that provides seamless POS and eCommerce integration.The changes in price gets reflected on both the channels.The loyalty points are obtained and can be redeemed on both the in-store and online.The loyalty points are structured in such a way that customers can shop through both the channels.
You can increase the revenue by interchangeable gift cards to purchase that can be redeemed online as well in-store.Promotions and coupons are handled with easeness without any risk or fradulency independent of manual discounts. POS and eCommerce integration streamlines your team by improving customers shopping experience.
Offering the In-Store Returns and Pickups
The online shopping continues to evolve these days as the Amazon becomes the shoppers preference.Most of the shoppers
expect their order to be delivered by two days time.But a growing number would prefer to pick up their delivery within an hour.Many big- box retailers like Walmart are using their store locations to fulfill their online orders.The advantage of the fulfilment model by integrating the POS with your online eCommerce stores.You can even use your store as a fulfilment centre by allowing your customers to purchase their products online and in-store pick up orders by offering shoppers more delivery options and reduced shipping costs.
To enhance the customer satisfaction by allowing customers to return their online purchased products at the store.Adding the inventory availability in each store for more shopping convenience and turning your stock room into mini-fulfilment can cut down the costs, improve the customer experience and decrease the deliverytime.